Design & Philosophy

Discover Timeless Elegance & Sustainable Excellence with 1C1Y

At 1C1Y, fashion is more than just style — it’s a commitment to sustainability, quality, and social impact. Rooted in German design excellence and led by our visionary head designer Bernd Keller, whose expertise spans prestigious brands such as Hugo Boss, Adidas, Van Laak, and Marc O’Polo, our collections strike the perfect balance between timeless chic and modern slow fashion.

Craftsmanship Built to Last — Design with Purpose

Our pieces are made to last. We place the highest value on premium craftsmanship and carefully select sustainable, high-quality materials that respect both people and the planet. Each garment is thoughtfully designed in Germany, blending minimalist elegance with subtle Italian flair to create versatile staples that transcend fleeting trends. With 1C1Y, you invest in fashion that remains relevant, refined, and responsible season after season.


Our Designers: Tradition Meets Innovation

Under the creative direction of Bernd Keller — whose extensive industry experience and precision shape every collection — we are excited to introduce our upcoming line, Atelier 1C1Y. This innovative collection marks the next step in exclusivity, individuality, and sustainability.

Atelier 1C1Y features handmade, small-batch, very limited editions, produced with utmost care in Germany. Designed by our former assistant designer Lasse Kruschwitz, currently pursuing his Master’s in Fashion Design in Berlin, this collection injects fresh perspectives drawn from contemporary art and sustainable innovation. Here, tradition meets the future — for those who appreciate ethical luxury and unmistakable style.

Why Trust 1C1Y?

We understand that choosing a fashion brand is about more than just looks. Our customers want assurance that:

  • Materials are genuinely sustainable: We use innovative, eco-friendly fabrics with transparent origins.
  • Fair labor practices are guaranteed: Our partners meet the highest social and environmental standards.
  • Quality & timelessness: Each piece is designed to last your wardrobe a long time. Timeless elegance and high quality materials are our priority.
  • The brand stands for something meaningful: Beyond fashion, we are dedicated to social and environmental responsibility.

At 1C1Y, we deliver on these expectations through full transparency, a clear commitment to slow fashion principles, and a close partnership with the non-profit organization ART HELPS, which supports creative education projects for children worldwide.

Fashion That Empowers

Wearing 1C1Y means more than dressing well — it means supporting a vision for a better world. Every purchase funds workshops and art programs for disadvantaged children, unlocking creativity and hope. This connection to meaningful impact turns your wardrobe into a statement of values and possibility.

Join us on the journey toward sustainable luxury and social change — because fashion should never be just beautiful, but responsible too.